About Motion 💡

The role

• List. Who you're going after and how strong the intent signal is.
• Channels. Email, LinkedIn, phone, text, WhatsApp, Slack Connect. Email is a slice of the pie, not the whole thing. The biggest unlock is running the right message across the right channels.
• Messaging. What you say and how it maps to the prospect's stage of awareness.

What you'll do

• Pick the lists. Define which accounts to target and why, slicing the market down to the ones worth hitting and the signals that tell you when to strike.
• Work every channel that works. Email, LinkedIn, phone, text, WhatsApp, Slack Connect. Whatever gets the reply. This isn't an email-only role.
• Write outreach that earns replies. Emails, LinkedIn messages, call scripts, follow-ups. Messaging that matches the prospect's stage of awareness. This is the core skill.
• Book the demo. Pick up the phone, manage the reply thread, and get qualified prospects on the calendar.
• Share the learnings. Collaborate with creative strategy, lifecycle, and sales so what's working (and what isn't) moves across the team.
• Partner with GTM Engineering on hypothesis testing. You bring the sales judgment, they build the infrastructure.
• Track your own conversion metrics, form hypotheses, and ship improvements fast.
• Maintain clean CRM hygiene so your pipeline data can be trusted and acted on.
• Stay ahead of emerging outbound tools and bring them to Motion before the competition does.

How our team uses AI 🤖

• Building trigger-based outbound workflows in Clay and our internal tooling that fire personalized sequences when a prospect matches a buying signal — job change, funding round, competitor ad shift
• Using AI to do deep account research at scale: pulling competitor positioning, summarizing company news, generating first-draft copy that sounds like it was written just for that prospect
• Analyzing reply patterns and campaign performance to figure out what’s landing — then feeding those learnings back into the next campaign’s targeting and messaging
• Iterating on the system itself, not just running it — proposing new automations, testing new tools, killing what doesn’t work

Who we're looking for

• Proven outbound experience: You've built pipeline from cold, booked meetings from scratch, and have the track record to show for it. You've worked multiple channels (phone, email, LinkedIn, text) and know which one to reach for.
• You've built or been central to an AI-powered outreach program: Designed the system, owned the results, iterated on what worked. Bonus points if it was multi-channel, not just email.
• Strong list-building instincts: You know how to define an ICP, slice a market, and prioritize the accounts worth going after first.
• You write well and care about it: Strong opinions on what makes cold outreach actually work, with results to back them up.
• Commercially sharp: Able to hold a credible conversation with senior buyers at mid-market DTC brands and agencies.
• Genuinely AI-native: Already using tools like Clay and n8n in your workflow, with real opinions on what's worth the hype.
• Self-directed: You set your own targets, track your own numbers, and don't need a manager to tell you what to do.

What this is not

• A role where the system gets handed to you — the infrastructure exists, but the sales judgment is yours to build and own
• A role with a warm lead queue or inbound volume to lean on
• A role for someone who needs a defined playbook before they can start
• An execution-only role — if you’re not interested in building and improving the program itself, this isn’t the right fit

Compensation

• $200,000 total (base + commission). Exact structure TBD based on experience.

What you'll love about Motion 💜

• Competitive compensation package: We offer competitive compensation, including equity for all employees, health benefits from day one, a monthly health & lifestyle stipend to support your well-being, 20 days of PTO, and a $1,500 work-from-home stipend.
• Growth that speaks for itself: Motion has strong product-market fit, 3x YoY growth, second-time founders with deep industry knowledge, and $30M in Series B funding to fuel our momentum.
• Training & development: We have comprehensive onboarding to prepare you to be an expert in our industry and will build an individualized learning plan once you’re fully ramped.
• Expertise & autonomy: You’ll learn to become a marketing expert and have the autonomy to make decisions and influence our output.
• A culture of collaboration & transparency: We value chatting through opinions over top-down decisions, maintain transparency across the organization into decision-making processes, and ensure your voice will be heard if you have any feedback.
• Remote-first with hybrid flexibility: We're a remote-first company with team members spanning Canada, the U.S., and beyond, but also have office spaces in 4 main hubs (Toronto, Montreal, Vancouver, and Porto) for optional hybrid work.
• Team connection: To stay connected in a virtual workspace, we get together at least once yearly for a company-wide offsite (this year, we spent a week by the lake in Muskoka, Canada!)
  • Virtual: Day-to-day, we use Roam, an AI-powered virtual office platform that fosters spontaneous collaboration, drop into meetings or quick chats, and interact with colleagues for a simulated, "live" digital headquarters.
  • In-person: Outside of the option to go to one of our offices, our team gets together for a team offsite once/year, and we have a company retreat every summer.