Product Manager, Canadian Market

Our client is a recognized manufacturer of drainage solutions for infrastructure and civil engineering projects. Experiencing growth, they wish to strengthen their position in the Canadian market by developing a product offering tailored to the needs, standards, and realities of the country's diverse regions.

The Role

Reporting to the General Management, the Product Manager will be responsible for analyzing the Canadian market and translating their findings into a concrete product strategy.

You will bridge the gap between fieldwork, engineering, and production to bring to market products that truly meet local needs.

Your Responsibilities

• Evaluate the Canadian drainage market: size, segments, trends, regions, and growth opportunities
• Analyze competitor positioning, pricing, and existing offerings
• Identify customer needs (contractors, engineers, municipalities, distributors) and regulatory and standards requirements specific to Canada, as well as regional characteristics (climate, soil, freeze/thaw cycles, etc.)
• Identify gaps between current offerings and market needs, then formulate clear recommendations
• Define product specifications to be adapted or developed, in collaboration with engineering, R&D, and production
• Develop business cases and prioritize Product Roadmap
• Manage the product lifecycle, from concept to launch
• Develop the go-to-market plan with sales and marketing: positioning, technical documentation, and sales team training
• Gather market feedback after launch and adjust the offering accordingly

Desired Profile

• Bachelor's degree in engineering (civil, mechanical, or other relevant discipline), business administration, or a related field
• Minimum 5 years of experience in product management, product development, or business development within an industrial or manufacturing context
• Knowledge of the civil engineering, infrastructure, or drainage sector: a significant asset
• Experience in market analysis and competitive positioning
• Ability to understand technical issues and translate them into practical applications in business needs
• Ability to collaborate with multidisciplinary teams (engineering, production, sales)
• Excellent analytical, communication, and summarization skills
• Fluency in French and English, both spoken and written (required by the Canadian market)
• Occasional travel required to meet with clients and partners

What makes this position attractive

• A strategic role with a high impact, a clear mandate, and visibility with senior management
• The opportunity to shape the product offering of a growing company
• A stable environment in an infrastructure-critical industry
• Competitive compensation and comprehensive benefits: [to be specified]

We encourage all applicants Qualified candidates are eligible to apply. Applications will be treated confidentially.